I LOVE Christmas!!! It’s my favorite time of the year. I love the lights, the music, and pretty much everything about it. So this morning, I updated my website for the Christmas season. (You can check it out here: www.paulandheatherhart.com) In this post, I want to share how you can do the same. 3 Ways To Update […]
60+ Thanksgiving Hashtags
Hashtags are a great way to increase the visibility of your Tweets. They can also be used on Facebook, Instagram, Pinterest, and other social media sites as well. With that in mind, we want to share 60+ hashtags you can use in your marketing this Thanksgiving. (You can learn more about hashtags here.) 15 Thanksgiving […]
How to Schedule Facebook Posts on Your Author Page for Maximum Exposure
As authors, social media can take up quite a bit of our time that might be better spent doing other marketing or writing activities. One way I have found to combat the time I spend on social media is by taking one day a week to pre-schedule some of my facebook posts. In this tutorial, […]
The Power of a Book Marketing Plan (and how to calculate increased book sales)
Did you know there is power in a book marketing plan? I found this to be true in a huge way…more on that later. However, increasing book sales is something every author is happy to see. The problem is many authors don’t know how to calculate their sales increase percentage. Unfortunately, I was one of […]
4 Common Mistakes Authors Make When Soliciting Reviews
Getting reviews for your book seems to be a hot-topic for authors. Every author wants to see glowing reviews for their books, but that doesn’t make them easy to get. If you have tried to get reviews for your book and failed, check to see if you are making one of these 4 common mistakes authors make […]
Why Should You Go On A Blog Tour? An Interview with A. Terry
The number of ways available to authors to market their books is endless. However, we believe some marketing activities yield greater results than others. One of those activities is going on a blog tour. Hi Alana, we are really excited about your new book, “How to Promote a Book with a Blog Tour,” so let’s […]
{Giveaway} Social Media Marketing Graphics Pack
Do you use social media to market your books? If not, chances are that you are missing out on some major visibility and networking opportunities. Social media platforms can be great places to connect with readers, network with other authors, and promote your book. In honor of the power of social media, we are hosting […]
4 Steps to Creating an Eye-Catching Book Cover
There is a lot of work that goes into writing and publishing a book, and the reality is that every step is important. From writing and editing to formatting and book cover design, and beyond, cutting corners is never a good idea. In this post, we share how to grab your readers’ attention with an eye-catching […]
12 Must-Follow Blogs For Authors
One key factor to our success as authors is what we have learned from others along the way. So today, we want to share 12 of our favorite blogs for authors. We encourage you to check them out as well as share which blogs are your favorite blogs are in the comments. #1. The […]
Book Marketing with Videos – An Interview with Katie Davis
I’m honored to be able to interview Video Marketing Maven, Katie Davis on our blog today. For those of you who don’t know Katie, her books, published by Harcourt, S&S, and HarperCollins, have sold over a quarter of a million copies. Which is why she then published How to Promote Your Children’s Book: Tips, Tricks, and […]