While reasons may vary, every author wants to get their book into the hands of readers. We write, publish, and market our books with that goal in mind. It’s how we sell books. One of the ways we can interest new readers in our books is by letting them know of our success. We share […]
Generating Pre-Launch Excitement with a Cover Reveal
Have you thought about doing a cover reveal for your upcoming book? Have you seen other authors reveal their covers and wonder what was up? Revealing your cover can be a great way to generate pre-launch excitement for you book. And they can super simple or a grand event depending on the time and resources you have […]
4 Tips For Using Facebook Events to Their Full Potential
I’ve spent all day on Facebook today. And it wasn’t a waste of time. Shelley and I were invited to join Bryan Cohen’s “March to a Bestseller” event on Facebook a while back. The live event is today and we’ve been having some amazing conversations. 16 authors got together (at Bryan’s request) and each of […]
Why an Author Should Have a Booth at Live Events
I turn my head from left to right scrutinizing the setup of my booth. The tables are in the shape of an L and are situated toward the back of the booth space. This set up leaves plenty of room for readers to come in and browse. The tablecloths are fitted and reach the floor […]
15+ Places to Promote Your 99 Cent eBook
Is 99 cents the new free? Several marketers have made that declaration, and while it’s still highly debatable, many authors are running 99 cent promotions. In this post we’ll share over 15 places where you can promote your 99 cent eBook, but first we are going to share several reasons to consider a 99 cent […]
How To Write An Effective Book Tweet
“How do I write an effective book tweet?” “What hashtags do you use for marketing your book on Twitter?” “What works best to sell a book in a Tweet?” Have you ever asked those questions? All three are questions that I saw on Facebook in one form or another this week, so you are not […]
3 Easy Ways To Add Tweets To Your Blog Posts
Online marketing is all about encouraging others to help you spread your message. We can do this by adding tweet or pin it buttons to our post (see above), but those only go so far. They are becoming the standard for readers and are frequently overlooked. So how can we encourage our following to help […]
106 Hashtags for the Holiday Season
If you’ve spent any amount of time on Twitter, you’ve probably seen a few hashtags. In fact, if you’ve watched T.V. or been on any social media, you’ve probably seen a fair share of hashtags. What you might not know is why. There are a few reasons really. The first is that hashtags are an […]
8 Ways To Spruce Up Your Marketing With Holiday Graphics
Have you decked your halls for the season? One of my favorite parts of Christmas is driving around and looking at all of the decorations and lights, but it occurred to me this year, how often our websites and book marketing efforts get left out of our holiday cheer. We’ve all heard the saying that […]
5 Ways To Boost Your Christmas Book Sales
Over the years, we’ve found that the Christmas season usually brings in the highest book sales of the year – even without any extra marketing! Why not make the most of the season and plan your book marketing accordingly? I’ve already seen multiple posts on Facebook about people doing their Christmas shopping – so now […]