Today’s topic: How to sell your books to your email list
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Notes from this episode:
How can authors effectively market their books to their email list without feeling like they are constantly asking for sales? There are many ways that you can share your book with your email list, and one of the best ways is to let other people talk about your book.
Sharing feedback and experiences from readers
You could share what other people have said about your book or their feedback. Sharing positive reviews or endorsements serve as social proof, reassuring potential readers that your book has been well-received by others. This can instill confidence and encourage new readers to explore your work.
Discussing the writing process of the book
Sharing the journey behind the creation of the book will give you a deeper connection to the story and characters. From the inspiration behind certain chapters to the emotional journey of bringing the characters to life. Provide an inside look at the heart and soul of your book.
Highlighting benefits of the book
Talk about the benefits of the book and how it can impact people’s lives. Share personal anecdotes and behind-the-scenes details about their writing process, enabling a deeper connection with your readers. Perhaps, your book may bring encouragement, inspiration, and even a new perspective on life in whatever season they might be in.
While sharing updates about your book can be exciting, make sure to also value your relationship with your readers and ensure that every email you send adds value to their day.
Free: 27 Book Marketing Ideas
You have finally written and published your book. Yay! Now, it’s time to market and promote it to reach more people and inspire lives.
Get instant access to our FREE PDF on 27 Book Marketing Ideas to help you with your book marketing strategy here.
Book Marketing Templates to Save You Time and Money
You’ve got a book you’re proud of. Now you’re looking for a simpler way to get it into the hands of more readers. One way you can do that is through social media. It’s free to use…however, it can also take up a lot of your time.
Good news!
You can get your social media posts for the next month done in just 90 minutes so that you can reach more readers with your book (without being pushy or salesy) in the Mini-Marketing Messages workshop here.
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