Today’s topic: Consider Selling Your Book in Bulk
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Notes from this episode:
When you write a new book, one thing I want you to consider is how to set your book up for bulk orders.
What are bulk orders? Typically these will come from groups, organizations, or companies that will want to order multiple copies of their books for book studies, gifts, to include in a subscription box, etc.
Include a Reader’s Guide
I recommend creating a reader’s guide with discussion questions that book clubs can use. Typically you will add the questions to the back of your book. This applies to both fiction and nonfiction. If you’ve written a Bible study or book study that can be used with church groups, this is another avenue where your books can be purchased in higher quantities.
Personally, I have found that I sell a lot more copies of my print book, Broken Crayons Still Color, because women’s groups use it for their studies.
Whether you are writing a fiction novel or a nonfiction book, consider how you can make it easy for groups to use it. You will have the potential to make more book sales and impact more people this way.
You can let your readers know that you have additional resources for book clubs on your website. This could look like a standalone page on your website or you can have them sign up to an email list to get the information.
Other Options
Think outside the box! Are there companies who could use your book for leadership training for their employees or as a gift for Christmas? Or maybe a company wants to give the books as a gift for their buyers. For example, real estate agents often buy gifts for their new homeowners.
Subscription box companies are also an option. For example, ourselves as well as several of our members have been able to work with God’s Glory Box.
Offer Discounts
Be willing to offer discounts to companies who buy your print books in bulk.
We offer discounts from our website here: https://www.bodyandsoulpublishing.com/print-discounts/
100+ Places to Market Your Christian Book
Want some recommendations on where to publish your Christian book? Check out our list of over 100 places to consider here:
https://www.trainingauthors.com/100-places-to-promote-christian-books/
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We hope this episode encourages and inspires you in your writing.
Share Your Breakthroughs
Share what impacted you from this post and any breakthroughs God gave you as a result in the comments below.
Great ideas. Thanks for sharing! I’m about retired, but I’d love to do more marketing of my 11 books.
ada@adabrownell.com
Great Ada! Let us know if you try any of these ideas for bulk book sales.