Word Swag Tutorial – Use Your iPhone for Book Marketing

Since January 23rd, I’ve posted a quote graphic *almost* daily, creating and posting over 114 quote graphics on social media in the past 17 weeks. This is called momentum!

People have asked me what I’m using to create these graphics and so I decided to create this short Word Swag tutorial of one of my favorite apps, Word Swag.

This is how I have turned my iPhone into a book marketing machine…

Step-by-Step Word Swag Tutorial

In this Word Swag tutorial, I’m going to show you how to use the Word Swag app to create powerful images that you can use in your marketing.

Please note:  This app is currently available in the Apple app store for the iPhone, iPad, and iPod.

I love the Word Swag app.

I can literally create quote graphics in minutes. I spend a few minutes each morning and I’m done, able to post them on social media and it’s created a marketing machine for me.

STEP ONE: 99% of the time I use the bottom right-hand icon to add a picture.

STEP TWO: There is the camera roll in top right-hand corner so you can use one of your own pictures, or you can search the Pixabay database and use one of their pictures that is free to use for commercial purposes.

I have a quote already chosen, and I’m going to look up sailboats and see what they have. Normally I’ll scroll down and try to find one that is visually appealing to me, but also one that has some space on one side or the other, above or below, where I can fit the text onto the graphic.

I also tend to use the square crop, although on the top right-hand corner you can click Don’t Crop if you want the entire photo. You can move it around and get it exactly the way you want it. I use the square crop, so I can use the same image on Instagram as well.

STEP THREE: Double tap on the text to edit it.  When I add my text a lot of the time I’ll use the dictation to make it faster. “We can’t direct the wind, but we can adjust the sails.” That way I can do that nice and easy.

STEP FOUR: The powerful part about Word Swag is that it has many different fonts, and it automatically puts them into different arrangements. You can scroll through each of the fonts and see if there’s one that is attractive to you. You want to make sure the font is readable, and you want it to be visually attractive. You can scroll through and see the different ones. I have purchased an upgrade so I have more fonts available. You can put this where it seems to fit best and then you simply press ‘Done’ button.

There are a lot of other little things you can do to the picture to make it even better, but I’m just showing you the quick and easy steps in this Word Swag tutorial.

OPTIONAL:  I also like to add my logo. I have a white and black image saved as a transparent .png that my graphic designer made for me.

OR you can also click the Re-Swag button and type in your URL if you don’t have a specific logo image. Then I just adjust that and I am done.

Conclusion

Within literally just a few minutes, I have a quote graphic that I can then, with just a click of a button, share to social media. I usually add a little commentary and some of my own information, and then I can post it to multiple social media platforms within a few minutes.

Here is the finished product!

You can see 40 great inspirational quotes I made into images.

This is one way I have then been able to use my iPhone as a book marketing machine.

Get Started Today

I encourage you, if you have an iPhone or an iPad,  to get this app and start using it.

• You can use it for your own quotes from your books.
• You can use it for other people’s quotes.
• You can use it to inspire others
• And gain momentum in your book marketing.

Do you use quote graphics in your marketing? Are you already using the Word Swag app? If so, share how you use it in the comments below.

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