While reasons may vary, every author wants to get their book into the hands of readers. We write, publish, and market our books with that goal in mind. It’s how we sell books. One of the ways we can interest new readers in our books is by letting them know of our success. We share […]
Gear Up for Your Book Marketing Journey
If you’re just starting out marketing your book, there are a few things you’ll need to know before you get started. In this post, we’ll share 4 tips you’ll need to make your book marketing journey a success–think of them as gearing up before setting out. #1. Be Reader Oriented Marketing your book should be […]
Generating Pre-Launch Excitement with a Cover Reveal
Have you thought about doing a cover reveal for your upcoming book? Have you seen other authors reveal their covers and wonder what was up? Revealing your cover can be a great way to generate pre-launch excitement for you book. And they can super simple or a grand event depending on the time and resources you have […]
JumpStart Your Book Marketing (with this jumpstart checklist)
I love checklists. They always help me make sure I have everything done and keep me headed in the right direction. When my husband published his first book last fall, I wish I would have had a checklist for new authors. I’ve been writing and publishing books for close to 5 years now – it’s […]
Building A WordPress Author Website From Scratch In 6 Simple Steps
Author websites are a key factor to book marketing. I always consider them the foundation of any good book marketing plan. When you market your book, you’re always sending readers somewhere. Having a base of operations can give you a good place to send your fans as well as a place where they can go […]
4 Tips For Using Facebook Events to Their Full Potential
I’ve spent all day on Facebook today. And it wasn’t a waste of time. Shelley and I were invited to join Bryan Cohen’s “March to a Bestseller” event on Facebook a while back. The live event is today and we’ve been having some amazing conversations. 16 authors got together (at Bryan’s request) and each of […]
Why an Author Should Have a Booth at Live Events
I turn my head from left to right scrutinizing the setup of my booth. The tables are in the shape of an L and are situated toward the back of the booth space. This set up leaves plenty of room for readers to come in and browse. The tablecloths are fitted and reach the floor […]
15+ Places to Promote Your 99 Cent eBook
Is 99 cents the new free? Several marketers have made that declaration, and while it’s still highly debatable, many authors are running 99 cent promotions. In this post we’ll share over 15 places where you can promote your 99 cent eBook, but first we are going to share several reasons to consider a 99 cent […]
The Benefits of Publishing a Book Series
The benefits of publishing a book series are enormous, and there are eBooks, articles, etc. written about this, but I wanted to highlight a few of them here. However, you need to know that I am an avid reader. So instead of just listing out benefits and why they should appeal to you, I wanted […]
Email List Building Boot Camp
Reach More Readers and Sell More Books by Growing Your List of Email Subscribers A Guest Post by D’vorah Lansky, M.Ed. In the online world the lifeblood of your business is your list. Your list refers to subscribers to your email list and your list provides you with direct contact with people who are interested […]